Site icon WDC NEWS 6

Ferrari is looking less like a carmaker and more like Hermès

Ferrari is looking less like a carmaker and more like Hermès

The workaday town of Maranello, near such architectural jewels as Bologna and Modena, shares little of their charm. Nevertheless, its main attraction is a centrepiece of Italian culture. A statue of a prancing horse on a roundabout reminds visitors that this is the home of Ferrari. Italian design, exclusivity and racing heritage have made the company both a champion of the car industry and something altogether different.


Source link
Exit mobile version