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8 Kirkland Products Just Dropped at Costco—and Fans Are Taking Notice

You can always find rotisserie chickens, plenty of paper towels, and more at your neighborhood Costco, but in addition to fan-favorite items, Costco is also great at stocking new products for shoppers to try. And while there are new finds being added all the time, the latest products from Costco’s Kirkland Signature line—the big-box store’s in-house label—tend to generate an elevated level of interest from consumers.  

As dedicated Costco shoppers know, Kirkland Signature is responsible for stellar vodka, olive oil, and more, so new Kirkland products are not to be missed. To help make your next Costco trip run a bit more smoothly, we’ve rounded up some of the best new Kirkland Signature items you can purchase at Costco right now. All of these products debuted over the past several months and have already garnered interest from Reddit users.

Kirkland Signature Hard Seltzer

Kirkland Signature Hard Seltzers aren’t new, but this item was recently revamped. In addition to a packaging upgrade, the grapefruit flavor was replaced with raspberry, and Redditors say the updated beverages are downright delicious. “Raspberry slaps,” one shopper declared. Another weighed in on the differences between the old hard seltzers and the new ones, noting. “I just picked these up today, and I thought I noticed an improvement in the flavor of the black cherry! Almost like the flavor is stronger? I haven’t tried any of the others yet, but was stoked to see that they replaced the grapefruit (my least favorite) with raspberry (generally my favorite).”

Kirkland Signature Oxi Powder

Bust stains on a budget with Kirkland Signature Oxi Powder, which hit Costco shelves a few months ago. While some shoppers don’t love the scent, others note that this Kirkland product is much less expensive than similar items on the market. “I used a little bit to test how well it works on kitchen grout, and it works great with only 5 minutes of soaking and some scrubbing with a toothbrush,” one shopper shared. “Should work great with laundry whenever I need it.”

Kirkland Signature Diapers

If you’re shopping for a little one who is still in diapers, you’ve likely noticed or heard tell that the Kirkland Signature Diapers were recently revamped. Gary Millerchip, executive vice president and chief financial officer of Costco, previewed the changes on a Costco earnings call earlier this year. “We worked with a new supplier to rework our Kirkland Signature Diapers. Improvements versus the prior offering include a longer and thicker absorbent layer, softer outer cover, and two times more stretch in the waistband, as well as improving the quality of this item,” Millerchip explained. “We were able to increase the value by 11%.”

Reviews of the updated diapers are mixed. While some shoppers aren’t a fan, others insist they get the job done—for a fraction of the price of name-brand diapers. “We’ve had no issues with the new ones,” one Redditor wrote. “They felt inferior, but we’ve seen no discernible difference.” Another user agreed, adding: “I still like the Kirkland diapers! They’re different but luckily still work fine for my baby.”

Kirkland Signature Sparkling Flavored Water

Flavored sparkling water has been part of the Kirkland Signature portfolio for some time, but, like some of the other items on this list, the beverage recently got a makeover. According to Reddit users, the new Kirkland Signature Sparkling Flavored Waters have amped up flavors, 5 calories per bottle as opposed to zero, and some sparkling waters are now a different color. 

Kirkland Signature Extra-Crispy French Fries

This is another new product that Costco exec Gary Millerchip teased a few months ago. Find them in the freezer section and pop ‘em in the air fryer for the best results. “They need seasoning, but they get good and crunchy in the air fryer,” one Reddit user explained. “I cook them longer than what’s listed on the package.” Another user shared just how delicious these fries are, writing: “I tried these and LOVE them! Crispy on the outside and creamy on the inside.” They air-fry them for 14 minutes, giving them a shake halfway through cooking.

Kirkland Signature Lightly Breaded Chicken Breast Chunks

Costco has plenty of breaded chicken products to choose from, but even in a crowded space, the new Kirkland Signature Lightly Breaded Chicken Breast Chunks stand out. Shoppers have dubbed them a “freezer favorite” because the chicken isn’t processed and the breading is present without being too thick. “The seasoning is simple but delicious—not too salty or overpowering—so they pair well with any sauce or seasoning you like,” one Reddit user explained. Shoppers enjoy this chicken as-is, but you can also use it as a base to make homemade orange chicken or add it to wraps or salads. Another Reddit user shared a clever hack, writing: “My wife made a knock-off version of KFC famous bowls the other night by air frying these and serving with mashed potatoes, corn, cheese, and gravy, and they were incredible.”

Kirkland Signature Vodka & Soda

You can now snag Kirkland Signature Vodka & Soda from Costco (if your local outpost sells alcohol) just in time for summer. According to shoppers, these canned drinks are similar to other alcoholic beverages on the market, but they cost a whole lot less. One Reddit user said they were “better” than the vodka sodas from a popular competitor, adding: “[The] taste is good but not overpowering.”

Kirkland Signature Helles-Style Lager

For a different alcoholic option, give the recently released Kirkland Signature Helles-Style Lager a whirl. This beverage is a malt-accented lager beer that shoppers are loving. “Honestly, a banger,” one Reddit user declared. “Very well-made Helles lager that just happens to be a good deal.”


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