Netflix is adding a much-requested feature to its core streaming video product: The ability to download an entire season of a series with one tap on Apple iOS devices.
The season download feature was previously available on Android devices, but bringing it to iPhones and iPads significantly expands the accessibility, making it quick and seamless to download every episode from a selected season of TV.
The season download option will be located next to the share button in the Netflix user interface.
While many users stream their favorite episodes, downloading allows for on-the-go viewing on commutes, camping trips or plane rides where internet is spotty or not available.
In connection with the feature launch, Netflix also disclosed he most downloaded seasons of all time on the service: Squid Game Season 1, Monster: The Jeffrey Dahmer Story, Squid Game Season 2, ONE PIECE, and Queen Charlotte: A Bridgerton Story.
Netflix has always been aggressive about updating its product and functionality. Last year it added a feature that makes it easy to share moments from Netflix episodes on social media.
And the investment in both product and content seems to be paying off, with Netflix adding a record-setting 19 million subscribers last quarter, in a blowout for the streaming giant.
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