FP Movement x On Collab Has Reimagined Cloud Sneakers
“Rooted in a shared mission to support fitness and wellness for all, FP Movement and On are proud to announce a two-style footwear collaboration designed to encourage their communities to discover just how simple and freeing it can be to make movement a regular part of everyday life,” reads the press release.
The limited-edition, two-style sneaker collection features reimagined versions of Switzerland-based brand On’s CloudTec-cushioned Cloudmonster ($180) and Cloudnova Form 2 sneakers ($150) with an FP Movement twist.
“This project was our chance to bring [FP Movement’s] perspective on color and graphic that is completely different to On’s, while maintaining the innovation, sensation, and performance that everyone expects from an On product,” says Max Smith, global commercial lead of special projects at On.
Both the Cloudmonster (a running sneaker) and Cloudnova Form 2 (a lifestyle sneaker) feature an exclusive floral-printed insole, FP Movement’s signature neon pops of color (this time in 2024’s hottest color: red), and both brands’ logos.
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